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Online store audit

Your store already has products, visitors and marketing activity, yet sales are below expectations? OnlySales reviews the buying journey to identify where potential orders are lost and

Your store already has products, visitors and marketing activity, yet sales are below expectations? OnlySales reviews the buying journey to identify where potential orders are lost and which improvements are realistic with the resources you already have.

What we examine

Product pages and trust. Are the offer, benefits, photography, price and delivery conditions clear? Does the mobile experience help or hinder purchase decisions?

Conversion and checkout. We review navigation, basket abandonment, checkout steps, form friction and the payment options customers expect in each target market.

Order value. We evaluate sensible upsells, cross-sells, bundles, quantity offers and post-purchase messages while considering margin, not just revenue.

Marketing and measurement. We check the consistency of advertising promises, landing pages, analytics and basic customer-facing information. Potential legal issues are flagged for specialist review.

Vesna Pinter

Who benefits?

Established online retailers with traffic but disappointing conversion, businesses paying heavily for ads without a clear view of unit economics, and merchants entering other European markets where payment and logistics expectations differ.

How the audit works

  1. Tell us about your products, sales markets, current results and main obstacle.
  2. We examine the store and prioritise actionable improvements.
  3. We discuss findings in a meeting, with examples and a realistic implementation order.
  4. If agreed, we support changes and monitor selected metrics such as conversion, average order value and uncollected shipments.

Our recommendations draw on operational experience with more than 600,000 online orders across Europe. Scope and fees are agreed for each project; results cannot be guaranteed.

Client references

CLIENT TESTIMONIAL
Vesna Pinter
Vesna Pinter
Petsy Labs
Together with OnlySales, we analysed our current business, online sales and ideas for new products. Their input was fantastic and immensely helpful – one of the best investments you can make in your business. They approach everything systematically and analytically, and you get exactly what you need: concrete recommendations supported by examples and analysis. This was something missing in the Slovenian market, where too many people sell theory collected from the internet. OnlySales delivered practical solutions based on first-hand experience, which is genuinely valuable.

Discuss your business challenge

Tell us what you sell, where you operate and what you need to improve.

Send an enquiry ↗